Christian Jessen - A Dane starting business in South America (Santiago de Chile)
Internal Linking In Your Web Application
Finally it’s time for part 4 and this time I wanted to write a bit about internal linking in your web application. For many small or login-based sites this is less important, but as soon as you start creating communities, directories and other software with a lot of content that needs to be crawled and indexed for long-tail searches, you will need to create a good internal link structure.
MozCation In Lima And SEO In General In Peru
As I have been in Lima the last couple of weeks, I of course couldn’t avoid signing up for MozCation Lima (Twitter) when I saw they where having the event here. It lead to an interesting evening with a bit of networking, and even “a secret trick” from Rand Fishkin I didn’t knew about before. (And that I later proved wrong, sigh)
Using Correct Meta-tags and other HTML tags
The whole subject about Meta-tags is so simple, yet so misunderstood. Time after time I see developers misuse (or just not using at all) meta-tags, title-tags and other HTML tags that can significantly increase/decrease your rankings.
Using Correct URL Structure In Your Applications
While this has become much better and a normal standard today, it is still important to have in mind as a developer. There is still way too many CMS and other platforms out there using parameters and creating URL’s like /index.php?page=42&s=32. Paremeters is a great thing for web development, and can surely be used when doing applications for logged in users and so on. But for content for the web, which is supposed to be indexed in the search engines, you will need to make better URL’s. (more…)
Avoiding Duplicate Content By Using 301 Redirect and Canonical Tags
If you don’t already know what DC (Duplicate Content) is, please go Google it. Short described, the problem is that pages can be accessed from several URL’s, and the Search Engines don’t know which page is the original. (more…)
SEO For Developers – 5 Things Every Web Developer Should Know
This series of posts is inspired by my work the last couple of years with several content-applications like BusinessPeru and FeedOrganizer. I work mostly with onsite Search Engine Optimization, and therefore I will not go into stuff like link building, content-creation and the likes. This is purely about what every single developer who works with web applications should know, and think about while developing a web application.
